Capezio to launch London’s biggest children’s dancewear department

January 31, 2013

Press Releases

Capezio to launch London’s biggest children’s dancewear department


Leading dancewear brand Capezio has announced today their Covent Garden flagship store will be launching the biggest children’s dancewear department in London on Monday 4th February 2013 during an exclusive VIP preview evening for dance teachers, schools and parents.

In addition to the launch party, Capezio will be organising activities for children in-store every weekend in February. Activities will include face painting and a vintage tea party.

Capezio London store manager Samantha Pettit said “this is a great move forward for us. We’re very excited to be able to provide children in and around London with all of their dancewear needs. Our aim is to become their ideal dance partner”.

The store will stock all products from the Capezio Ballet Makers Europe catalogue as well as Intermezzo knitwear and legwarmers, Tyrrell Katz bags, lunch boxes, drinking bottles and cups, Inca hair accessories and Amelia fairy wings and wands.

Capezio will also be launching a revolutionary brand new children’s dance shoe, called Love BalletTM , which has been engineered to grow with the child.  Featuring Growth Pocket TechnologyTM which accommodates at least a ½ size in foot growth, this beautiful new ballet shoe also functions as a full and split sole

About Capezio

Capezio’s flagship store is London’s largest dancewear store, spread over two floors and located right in the heart of Covent Garden. The store boasts an extensive range of dance apparel covering men’s, women’s and children’s dancewear.

Capezio/Ballet Makers Europe is dedicated to the performer in dance, theater and recreation. We are committed to providing exceptional service to our customers with innovative, quality products and services, while continuously advancing market research and technologies.

Plenty of the world’s greatest performers have recognized Capezio as the only way to dance: Anna Pavlova, Fred Astaire, Gene Kelly, Sammy Davis Jr, Charles “Honi” Coles, Alicia Alonso, Bob Fosse, Mick Jagger, Liza Minelli, Gregory Hines, Tommy Tune, Savion Glover, Brian Friedman, Madonna, Gwen Stefani, Justin Timberlake, Britney Spears, Katy Perry and Lady Gaga.

Capezio regards dance as an art form, a lifestyle and an attitude. Our total commitment to performance has been our source of inspiration for over 125 years.

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